Shining in the country of the rising sun!

Naturétis is traveling a lot these days, and towards destinations that are becoming more and more exotic !

Japanese women could already find Naturétis at Isetan, the « most Tokyoite of departments stores » since 2007. Today, Naturétis is also available in Japan via an online shop for all, no need to come to the capital to find it !

You only need to follow the link!


Traditionally, Japanese women have been avoiding the sun, in contrast to western women who take advantage of the least ray of sun to deepen their hue. Indeed, when for us deep tanning is the fashion whether summer or winter, although often artificial, he country of the rising sun loves nature and the lightness of skin foundations, reminder of feminine and beauty.

As well, the Japanese are more conscious that us of the negative effects of UV on our organism. They take care of their body and skin.

In fact, Japaneses women are famous for using 17 cosmetic product very morning, against only 6 here ! After cleaning their face, they exfoliate, do two hydration routines and finally make up, etc… for about one full hour every day ! And you, what is your daily morning ritual ?

A muse in Spain...

Let’s have a look at this portrait of Naturétis’ muse in Spain, as it came out from the brain of a talented local artist & student. A bit different from my usual image, but I love it!

The artist worked on colors and on the design: the result is unexpected but great I find! She got her inspiration from pictures of women of the fifties, and their taste for swimsuits at a time of growing women freedom. I love the retro style, very well within the current vintage trend.

In France, the story of the modern swimwear begins in 1946, just after the introduction of paid holidays and the end of the war. The beach then began to be the symbol of leisure, relaxation and became accessible to most. More than that sun tanning also began to be fashionable.

Of course these pictures remind us of Marylin, and her glamorous figure. Do you like it?

Japanese women love Organic

Tokyo department store Seibu has just opened an entire department of 'green' beauty products from all over the world called the Seibu Organic Market, which its representative says is a reaction to popular demand.
Kumiko Sato, who sits on the Beauty Challenger Awards jury, said that “finally, the market of niche and organic brands is developing” in Tokyo.


See http://www.independent.co.uk